Engagement can be time consuming to say the least, different relationships take a different approach and open communication between staff and those outside the organisation is essential to keep the business strategy and goals in place. It is important to remember that EVERY person inside and outside your organisation is a customer, for example logistics is a customer of the sales department, without the logistics dept, the sales would not get their orders out
The best way to do it is via a Customer Relationship Management (CRM) is a strategy for managing all your company's relationships and interactions with your customers and potential customers. It helps you improve your profitability.
These are very easily set up, We would suggest some research into the functions you require and the functions the CRM can deliver, but largely they all offer the same basic functions, at different cost, it is advisable to have one that is cloud based so that information can be accessed and input on the move. Some features include integration with your accounts system, direct marketing, social media and lead generation
Some better known Cloud CRM Systems include
Salesforce
Insightly
Infusionsoft
Prosperworks
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